Experience optimization made easy
Instantly optimize across your website, apps and products.
Experimentation
- A/B/n testing
- Split URL testing
- Multivariate testing
- Predictive testing
- WYSIWYG editor
- Code editor
- Unlimited variations
- Traffic allocation (percentage)
- Dynamic allocation of traffic (multi-armed bandits)
- Single Page App support (SPA)
- QA testing mode
- Reports and dashboards
- Stat Engine (Bayesian statistics)
- Real-time results
- Multiple goals
- URL goals
- Engagement goals (e.g.: bounce...)
- Transactional goals (e.g.: revenue...)
- Custom goals (e.g.: events, clicks...)
- Cross domain tracking
- Data filtering & segmentation
-
Analytic connectors
(e.g.: Google Analytics, Adobe Analytics...)
Personalization
- Segment builder
-
Standard targeting
(e.g.: referrer, cookie, location, device...) -
E-commerce segmentation
(RFM based criteria) - Data layer segmentation
-
Third party user segments
(e.g.: CDP, DMP...) -
AI-based targeting
(e.g.: content interest, engagement level...)
- Advanced campaign triggers
- Campaign priorization
- Product recommendation API
- Widget library for website engagement and e-commece
-
Dynamic widgets
(e.g.: image auto optimization, social proof and emergency messaging) - Customizable widgets
- Campaign scheduling
Release Management & Feature Experiments
- Feature flags & toggles
- User segmentation & targeting
- Progressive deployment
- Feature & server-side experiments
- Automatic rollback
- REST Decision API
- SDKs (client & server-side)
- Mobile SDKs (Android, iOS)
- Experience continuity
- Reports and dashboards
Enterprise grade & security features
- Multi-factor authentication
- Enterprise SSO (SAML, LDAP...)
- User, role and access management
- ITP 2.1/2.2 compliance
- Cookie duration setup
- Infrastructure SLA
Customer success
- Online knowledge base
- Ticketing system
- Email & phone support
- Support SLA​
- Account manager
- Dedicated consulting
- Dedicated training
- User certification
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